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8 Ways Online Retailers Push Us To Overspend

8 Ways Online Retailers Push Us To Overspend

They make it super-easy to check out


Websites make their checkout process ridiculously easy to keep you from overthinking your purchases and opting out


They constantly change their prices


This prompts you to buy with a sense of urgency, thinking the price will rise again


They offer free shipping - with a minimum purchase


When retailers offer to sponsor shipping costs if you spend $50, they lure you into spending more


They offer spending-based discounts


Conditional discounts manipulate you into spending more just to qualify


Their ads stalk you


Online retailers target you with ads based on your search history


They stay in touch


When retailers send you daily emails, they get your attention - and your money


They have lenient return policies


You're more likely to buy something online if you can easily send it back to the store


They use Anchor Pricing


Retailers place items with inflated price tags near the one you're looking at to make your desired item look like a better deal


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